A marketing strategy is a comprehensive plan that outlines the goals and methods your business will use to promote your products or services, reach your target audience, and achieve your overall marketing objectives.
At Let's Market, we recognise the importance of collaboration and partnership. When creating your marketing strategy, we will sit down with you to understand your business, values, and goals. We want to create a strategy that you will actually be able to implement and achieve. That's why we value your input throughout the strategy development process.
Social Media Strategy
If you're looking to up your social media game, you've come to the right place! We know that social media can be a powerful tool for businesses, but it can also be a lot to handle. That's where we come in. We'll help you create a social media strategy that gets you noticed and engages your audience in a meaningful way.
We will assess 3 of your social media channels such as Facebook, Instagram, Twitter, TikTok or LinkedIn, and provide you with a detailed report outlining our findings and recommendations for improvement.
Initial Assessment and Goal Setting: 1-hour pre-strategy consultation via Google Meet to go through any questions you want to be answered, your business history, values and goals. During this collaborative discussion, we will identify your business objectives, target audience, and key performance indicators (KPIs) to establish measurable goals for your social media marketing strategy.
Audience Research and Targeting: We perform audience research to gain insights into your target market's demographics, interests, online behaviors, and pain points. Based on the research findings, we develop audience personas that help us create content and messaging that resonates with your target audience.
Platform Analysis: We analyse your current social media channels, identifying areas for improvement and opportunities for growth
Content Strategy and Planning: We create a content strategy that aligns with your brand identity, target audience, and marketing objectives. This will include topics, formats, and posting frequency to ensure a consistent and engaging presence on social media.
Competitor Analysis: We closely examine three key competitors within your niche, thoroughly evaluating their tactics to identify differentiation opportunities and effective approaches for capturing your target audience's attention.
1x 30-minute video chat 1 month after you receive your strategy to check on your progress